Choose from 2 hands on pre-conference summit workshops to personalize your experience and customize your learning

Centers of excellence (COE) are created for two main reasons: to help manage workload and to support problem solving leading to improved commercial quality. A RWD center of excellence serves both project management and innovation interests among various therapeutic areas within an organization. To bridge these functions and effectively meet the needs of all stakeholders a model where a centralized unit owns data and analytics interests can aid with achieving an organizations goals with effectively collecting, analyzing, using and deploying their data and analytics capabilities. As the usage of RWD & RWE becomes more critical for both clinical and commercial projects, respective teams have the opportunity to efficiently partner on joint-data projects in order to share information and resources, not only using their resources effectively but also potentially gaining competitive advantage. As part of this workshop we will discuss how you can build a CoE from the ground-up, including strategic, operational, financial, budgetary and resource allocation backed by a game-plan portraying clear ROI to senior management on the benefits both short- and long-term of this investment.

• Resource Requirements & Scope : Discuss the necessary building blocks that must be in place to successfully build a data & analytics CoE
• Recruit, Train & Develop: A high performing sustainable CoE team to achieve your business goals
• Source Third Party Partners: Partner with the right third party to provide your CoE Function with the infrastructure & tools to thrive
• Build a CoE with a Limited Budget: Navigating financial hurdles and working with limited resources

For pharmaceutical companies, in theory, the ability to now access data pulled directly from the real world translates to a major upgrade in analytical muscle. In practice, RWD projects are extremely challenging. Gathering the data is expensive, time-consuming and requires a great deal of analytical and therapeutic expertise to turn it into reliable insights. But done right, RWD has the potential to boost brand performance and fine tune commercial strategy. Throughout the industry, clinical research and development teams are slowly learning how to incorporate RWD into their strategies. During this hands on workshop, discuss how real world data is being utilized throughout clinical research and the future potential RWD has to transform drug development.

• Discuss the use of RWD through electronic health records to expedite the generation of research hypotheses for clinical research or the recruitment of patients for clinical trials
• Discover best strategies to utilize RWD to inform clinical trial design and execution
• Pinpoint specific examples where RWD/RWE can enhance insightsgathering, patient centered drug development and value-based clinical lifecycle