The World Congress 5th Annual Health Plan Innovation Congress

SUMMIT 4: Medicare Marketing

In a time when the healthcare landscape continues to shift, Medicare Marketing and Enrollment Strategies 2013 Leadership Summit will provide marketers with turnkey solutions and actionable tools to increase revenue and promote growth. Through dynamic panel discussions and ample networking opportunities, you will gain key strategies for boosting enrollment, increasing membership, retaining existing members, and expanding on current products and benefits.

We invite to elevate your Medicare Marketing strategy for 2013 and beyond!  By attending this special event, you will gain insights related to:

  • Successfully navigating the impact of health care reform and policy changes
  • Updates on marketing approval regulations and quality measures
  • Strategies for boosting enrollment and retaining existing beneficiaries
  • Using social media and new online tools to engage the Medicare marketplace
  • Establishing member loyalty through excellent customer service and brand identification

Don’t miss the opportunity to:

  • Learn from over thought leaders in Medicare marketing from the industry’s leading organizations
  • Network with stakeholders from both regional and national health plans- sales, innovation, marketing, compliance, and business development departments
  • Attend workshops on data analytics, wellness program development, and communication strategy

 

2012 Sponsors


Who Should Attend

From Health Plans:

  • Chief Executive Officer
  • Chief Marketing Officer

Also Vice Presidents, Directors, and Managers of:

  • Marketing
  • Sales
  • Medicare
  • Senior Products
  • Senior Markets
  • Medicare Products
  • Government Programs
  • Business Development
  • Product Development
  • Special Needs Plans
  • Public Relations
  • Corporate Communication
  • Strategic Planning
  • Medicare Part D Plans

 

This conference will also benefit third party administrators, marketing and PR firms, software vendors and consultants.

 

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