This conference focuses on the business implications of running a financially successful wound or hyperbaric center. Due to the economy, profitability is the #1 key to maintaining business. CMS' changes to reimbursement policies, codes and language, has made it increasingly difficult and complicated to attain proper reimbursement and documentation. Increased competition leads to more intensive marketing and the need to compete with new technological innovations.
By partnering with the American College of Hyperbaric Medicine and enlisting the advice of industry experts, delegates have the opportunity to hear sessions on how to work with reimbursement, new alterations in coding and reactive strategies on the changing health care system. Successful case studies will show best practices on marketing effectively to reach a paying target audience. In addition, industry leaders will introduce new technologies specifically allowing for proper reimbursement and explain how to make it financially viable for the practice.
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Mary Cain, MPH
Managing Director, Futurist
HT3: Transforming Health Through Technology
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Cindy Felty, MSN, RN, CNP, CWS
Director, Vascular Ulcer/Wound Healing Clinic, Gonda Vascular Center;
Board Member, Association for Advancement of Wound Care
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Caroline Fife, MD
Houston Medical Director, Memorial Hermann Hospital Wound Healing Center for Wound Care and Lymphedema Management;
Board Member, Association for Advancement of Wound Care
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Robert S. Kirsner, MD, PhD
Professor, Vice Chairman & Stiefel Laboratories Chair Department of Dermatology & Cutaneous Surgery, Chief of Dermatology
University of Miami School of Medicine
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Richard Morris, SG
Chief Financial Officer, SerenaGroup;
Former Senior Vice President, Chief Financial Officer and Treasurer, Yale New Haven Health at Bridgeport Hospital
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