The WHCC 8th Annual Health Plan Summit convenes over 200 CEO and senior executives focused on creating new business models for improved member retention, consumer preference and cost containment strategies for competitive differentiation. Health Plan and Third Party Administrator CEOs, CFO, Chief Medical Officers, Strategy and Innovation Officers are in attendance as well as Vice Presidents, Medical Directors and Directors of Member Retention, Disease Management.
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James E. Purcell
President and CEO, Blue Cross Blue Shield of Rhode Island;
Board of Directors, Blue Cross Blue Shield Association
 View Biography
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Monday, April 4, 2011
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2:00 pm -
2:55 pm
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3:00 pm -
4:00 pm
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10:40 am -
11:35 am
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Building Accountable Care through Shared Decision Making |
- Under health reform, physician groups are heavily incented to develop more patient-centered care. This means improving access to care, deploying HIT, and developing a care plan for each individual
- But it also will require a change in the way patients and physicians interact with each other to reach treatment decisions
- In this session, participants will learn how patient empowerment through shared decision-making can lead to a more positive patient experience, higher quality, and better outcomes
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Don Liss, MD
Senior Medical Director, Clinical Programs and Policy
Independence Blue Cross
View Biography
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Debra Ness, MS
President
National Partnership for Women & Families
View Biography
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David Wennberg, MD, MPH
Chief Science Officer
Health Dialog
View Biography
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11:40 am -
12:35 pm
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2:50 pm -
3:45 pm
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10:35 am -
11:30 am
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Developing a Business-to-Consumer Business Model—The Drivers of Customer Choice, Loyalty and Satisfaction |
- The Cleveland Clinic Experience Initiative – Cleveland Clinic's commitment to ensure patient experience by ensuring employee engagement and satisfaction, which in turn directly impacts patient experience
- 360° Patient Experience – Restructuring the patient journey through the system and continually improving experience and satisfaction
- CIGNA’s strategies to adopt Experience-Based Design methodologies from other industries to foster culture change in health care – A focus on the customer
- Identifying loyalty drivers that increase individual customer satisfaction and retention
- Understanding consumer perceptions of health care and how to convey quality information in ways meaningful to consumers
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11:30 am -
12:15 pm
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